Articles | Direct Mail
Direct Mail Articles
From targeting and mailing lists to high-response creative, these articles walk you through direct mail success. Learn to craft campaigns that capture leads and boost ROI. For more articles and tips on direct mail, be sure to check out our Direct Mail Blog.
- Direct Mail Continues to be a go-to Strategy for Direct Marketers
- 3 Ways to Make Direct Mail More Effective
- Your Guide to Effective Lead Generation Planning
- Enhance Your Customer List
- 2008 DMNews/Pitney Bowes Direct Mail Survey
- What Do You Test?
- R-E-S-P-E-C-T for the P-O-S-T-C-A-R-D
- Postcards: 5 Other Reasons Why They’re Worth Using
- Consumer Prospecting Lists: 8 Vital Questions
- Executing a Direct Mail Program is as Easy as 1-2-3
- Nailing the Email-DM Combo
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